Realis Unveils Major Stoke-on-Trent Scheme

Fri, 15th Jul 16

Realis Estates has unveiled the first details of its proposed new 370,000 sq ft retail-led scheme, which it is planning to build on the site of the East West Centre and the old bus station in Stoke-on-Trent City Centre.

The scheme will comprise a 50,000 sq ft anchor store alongside 15 other units ranging from 1,000 sq ft to 32,000 sq ft, It will continue to provide an important link between the City Centre Bus Station and the rest of the city’s retail offer, however, the new design will not see the demolition of Birch Terrace or the popular Coachmakers Arms.

The announcement comes at the start of the project’s Screening Process – one of the phases that need to be completed in preparation for a planning application, which Realis Estates intends to submit later this year (2016). Realis Estates will also be holding a Public Exhibition on 8th – 10th September to give local residents, stakeholders and businesses the opportunity to review the plans in more detail, meet the team involved and give feedback on its proposals.

Duncan Mathieson, Managing Director of Realis Estates said: “We are all working very hard towards submitting a planning application for our scheme and the screening process is one of many stages we need to complete before we can do so. We will be able to release more information over the coming weeks and months as we move towards the application and look forward to discussing the scheme with the people of Stoke-on-Trent at our public exhibition in the Autumn.

“Negotiations with potential tenants has been extremely positive and we hope to be in a position to announce names in the very near future.”

The scheme will also be given a new name and a poll will be held in the coming weeks to allow local people the opportunity to choose the development’s name.

Mathieson added: “The city centre has changed significantly since we announced the name City Sentral and – given the advancements – we felt a new brand was required. Working with the branding specialist 5or6 we have created a short-list of three names, which we will put to local people in the coming weeks to ensure they have the final say.”

William Haigh is Realis Estates’ Communications Manager and oversees all its corporate and project PR.